Making board-ready KPIs

Background

Termeer Group, the parent company for Dutch retail brands Sacha, Sissy Boy, and Manfield, manages a portfolio of over 7,000 unique products within a global supply chain. Zsuzsa Kozma, the CSR Director, is responsible for translating new EU regulations into a viable strategy and execution plan for the organization.

Spirefly clearly understands the sustainability space. It took me by the hand to refine my KPIs and suggest concrete improvements I could trust.

Zsuzsa Kozma, CSR Director

The Challenge

Zsuzsa had drafted an integral sustainability strategy across five pillars; from responsible sourcing to carbon reduction. The challenge was making everything concrete and actionable:

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KPIs like "implement climate-focused innovation" weren't SMART.
There was no validation of whether the ambitions were realistic and aligned with industry best practices

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The Solution

Zsuzsa uploaded her complete draft strategy document to Spirefly. Unlike generic AI tools, Spirefly draws on a curated library of trusted sources to help out: Spirefly cross-referenced targets against sector best practices and provided specific suggestions for timelines and quantifiable commitments, through a structured process.

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The Result

Confidence in my KPIs
‍The strategy is now aligned with the latest science, current regulation, and industry peers, making it future proof and realistic.
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Time & Money saved
‍What would have required expensive external validation, or days of research was now consolidated into less than an hour.

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I presented my strategy to management with confidence. My strategy is now rooted in trusted sources and it’s specific, actionable, and defensible.

Zsuzsa Kozma, CSR Director

Making board-ready KPIs

The Challenge

The Solution

The Result

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